Google, Yahoo, and Microsoft are big players in the Internet business. They have large numbers of links to their sites which drive a lot of traffic to these sites. Google has some 225 million backlinks to their site whereas Yahoo and MSN have approximately 90 and 25 million respectively. These help these sites to make money online in internet business.
You have to build backlinks to make money online, The internet marketers make it a compulsion to generate incoming links for your website or web page to get traffic. You can not make money on the net without tons of traffic. More the traffic, more the chances to have a click on advertise or an affiliate marketing device. It is very difficult to get online traffic without sufficient backlinks and to get those to your websites or web pages you need building backlinks.
This is one of the most important ways of search engine optimization (SEO). SEO or Search Engine Optimization is a technique used for the purpose of optimizing your page for the search engines. SEO techniques influence positively your search engine rankings. This is an artificial way to rank higher in SERPs.
Though content is the king and search engines are continually improving their algorithm to find the best content for your search terms, backlinks are still important. Very important! These are the keywords to make money online.
Now the question arises how many quality backlinks do you need, and where from do you get these magical power.
Magical number of backlinksMaking money online is not an easy job as claimed by many. You have to face tough competitions to in your way. It is as hard as making money in real life business. Creating a web page was never so easy as today. Plenty of online tools are available which creates a website or a web page for you. This has brought huge competition in online marketing.
Before getting the magical number required for your website you have to know the competition and your competitors. You have to build more backlinks than your competitors to get traffic to your site to make money online.
For an example, say, you are writing about America and targeting the keyword "America" and want to get your page on the first page of Google SERP. There are ten results on every page. You have to be indexed at least for the tenth position for the keyword "America" if you want to be on the first page of Google search. This is how you can get huge traffic to make money online.
Let us take an example. Say your competitor, the tenth one in the Google search has ten thousand links. Now you have to build few more backlinks than those ten thousand to beat him in the competition for the keyword "America". If you succeed in building backlinks more than him, you probably indexed on the first page of Google search. You have to go on building backlinks to rank higher in the Google search pages. The same is true for Yahoo, MSN or any other search engines.
Remember, here we are talking about the numbers of backlinks and not of the quality of backlinks. However, quality does matter as in other fields.
However, you have to act on some other things to make money online.
Quality of backlinks
What quality backlinks mean?
The quality of backlinks is decided mainly by two factors. Page rank of a site backlinking and relevancy of the site with your keyword or keywords. Page rank is directly proportional to the quality of backlinks. A backlink from a page rank 7 or 8 sites is worth more than dozens of backlinks from sites with 0 or 1-page rank. In general, higher the page rank higher the quality of backlinks.
The other factor for the quality of backlinks is relevancy. Backlinks from a relevant site are worth more than backlinks from irrelevant sites. Hence, quality of backlinks is again directly proportional to the relevancy of the sites you are backlinking to.
Therefore, Check the relevancy and page rank of a site before building backlinks. If you are able to build quality backlinks with relevant and higher page rank sites than your competitors then you will succeed in getting indexed higher than them (if other factors are similar) and chances are there that you will be getting more traffic. This is the keyword for making money online.
How to get backlinks
There are different types and ways to get backlinks. There are Do follow and No follow backlinks. No follow backlinks sends traffic to your website or web page but the search engine does not use these links to rank your site or page. Do follow links send traffic to your page as well as search engine use these links to rank your page in SERPs.
You can get organic backlinks, free backlinks, reciprocal links or paid backlinks. When one finds your website or web page useful or relevant to their sites they create a backlink to yours. This happens automatically without any efforts from your side. These are called organic backlinks and sends organic traffic to your website or web page. Sometimes people bookmark your website or a web page in bookmarking sites or social networking sites too which provides you with backlinks. These are free backlinks obviously.
You can also create free backlinks by linking your site or page to your own blogs and sites. Some social bookmarking sites allow you to create your own links. You can submit your web page or website to various internet directories to get free backlinks. Commenting on others blogs and participating in forums are other ways to get free backlinks. You can also get backlinks from News, Images, and videos. RSS is also a good way to get free backlinks.
One way links and reciprocal links:
Above mentioned are examples of one-way links. Some sites ask you to create a reciprocal link against which they generate a backlink to your website or web page. These links are called reciprocal backlinks. Reciprocal links have lesser value than one way back links.
Paid backlinks are different than free backlinks. Some sites ask money to backlink you. These are paid backlinks.